Classical Rhetoric - The Art of Persuading Your Audience

What is rhetoric?

Aristotle first defined rhetoric as “the power to see the possible ways of persuading people about a given subject.”

Teenagers are natural masters of rhetoric- they easily use language in hopes to persuade their friends, teachers and parents.

Rhetoric is everywhere! Whether it’s a politician using it for a vote, a teenager peer pressuring a friend or an adult writing a report at work- everyone uses rhetoric in some form or another.

If a students understand how they can use rhetoric in their assignments, they will have the power to write effectively.


Three ways to master rhetoric

Logos is the appeal for reason and logic
Everything has facts and everyone needs facts in order to be convinced
So, step one is to make sure you are using facts to back up your ideas when writing and speaking. For example, “Studies show 9 out of 10 teachers prefer students who participate in class.”
Reasoning with logos:
A fact is simply something you know exists or something you can verify with
experimentation. Two ways to use facts for your argument are inductive and deductive reasoning.
Inductive reasoning is when you use specific facts to reason general
conclusions or generalizations
Think of a triangle- you start with specific points and get broader with
your statements
In science you might collect specific data during a lab and then write a
summary or analysis at the end to explain your conclusions
As a child you might have liked how fire looked but after burning your hand
while trying to touch it, you inductively reasoned that touching the fire equals pain.
Deductive Reasoning is when you begin with a generalization and back it
up with specific points.
In essays you may have a major premise or main idea that you want to
back up with specific examples.
Think of an upside down triangle- you start broad and get into narrow details
As a teenager you may generalize that homework should not be given on the
weekends. You may then support that statement with examples of how no homework on the weekend would allow you quality time with friends and
family. You may even deductively reason that homework takes away from
spending time with those you love.

Pathos is the appeal toward emotions
In order to convince your audience you must appeal to your audience’s emotions
Even if you cannot convince the audience of your point,you must at least evoke some emotion, response, reaction or move/touch them in some powerful way
Chances are you only learn from teachers who make you feel something in class rather than teachers who bore you with facts in a monotone voice.

Ethos is the appeal to the audience
In order for your audience to believe your facts and be affected by emotions, they must believe that you are a credible and reliable source. There are many ways to show off your character or expertise: correct grammar, high diction (vocab), citing a credible source and explaining extensive background knowledge on a subject.
You probabley woudnt lissen to a english teacher if he wroat licke this.
Bottom line: if you don’t sound like you know what you’re talking about, no one will listen.


Audience

In order to have ethos and appeal to the audience, you must first understand who your audience is and for what purpose you’re writing.
If you were writing a high school sweetheart in class it might read “Hey baby, I dig you”. If you wrote a different letter to your grandparents it might start with “Dear grandma and grandpa,” And if you wrote a business letter for a class assignment, it would probably read “Dear Hiring Official”

As you can see, you must, must, must, must understand who you are writing to and why you are writing- even for essays and lab reports.

Using logos, pathos and ethos on your audience:

Depending on your audience, some will appeal more to logos rather than pathos and visa versa but a mixture of both need to be included.
If you were trying to convince your parents for a later curfew, they most likely will be persuaded by logos: facts about where you’ll be going, who you’ll be going with, what you’ll be doing and how they can reach you. However, even though they may appeal more to logos, it’s not a bad idea to throw a little pathos in as well.

On the flip side, if you are trying to peer pressure your friend who is
afraid of heights to go on a high roller coaster, statements full of pathos will work best: “Come on chicken…bawk, bawk, bawk, bawk” Even though peer pressure is just a manipulation of emotions, some teens might need some logos thrown in (like the safety facts etc)


Old Penguin

Comments

Popular posts from this blog

my home village

Echeveria Lola

Yesterdays